About

Built by an operator who ships systems

CPM Growth Systems is a UK-based growth systems studio founded by Charlie Marshall. One builder, senior-level output, AI leverage throughout.

Founder command centre
The Founder

Charlie Marshall

Charlie Marshall is the founder of CPM Growth Systems. He builds AI-assisted growth, automation, CRM, lead generation and operational systems for ecommerce brands and businesses that need practical revenue infrastructure.

His background combines hands-on operations, AI tools, automation building, ecommerce systems and business development. That mix matters: most growth advice comes from people who have never run the operational side of a business. Charlie has — daily, physically, under time pressure. The systems CPM installs are shaped by that reality.

He works with a modern AI-native stack — n8n, Make, Zapier, HubSpot, Shopify, Apollo, Hunter.io, BuiltWith, Claude and OpenAI APIs — and builds everything to be documented, observable and owned by the client.


Operating Principles

How CPM works

1

Systems over services

You don't buy hours. You buy an installed, working system with a defined outcome and a handover.

2

Revenue first

Every build starts from the question: where does this create or protect revenue? If the answer is unclear, we don't build it.

3

Your stack, not ours

We build on tools you already pay for. No proprietary platforms, no lock-in, no hostage data.

4

AI-assisted, human-led

AI drafts, enriches, scores and reports. Humans approve, decide and own the relationship. That line never blurs.

5

Ship fast, iterate live

First working version in days, not months. Then tune against real data rather than debating hypotheticals.

6

Documented handover

Every system ships with docs and a walkthrough. If Charlie disappeared tomorrow, your systems would keep running.

The Stack

Tools we build with

Chosen for reliability, APIs and how widely teams already use them.

n8n Make Zapier HubSpot Shopify Google Sheets Apollo Hunter.io BuiltWith Claude API OpenAI API REST APIs & Webhooks Custom Dashboards

Work directly with the person who builds it

No account managers, no juniors, no hand-offs. Book an audit and talk to the builder.